IS THAT REVOLUT? NO, SPOŘITELNA. HOW NOT TO END UP IN THE GREY OF INTERCHANGEABILITY…

2. 12. 2025 In marketing, budgets decide. But not always. This year’s Brand Restart conference focused on finding what connects big and small brands, and it applies universally no matter how much money you have for your next campaign. That a brand should establish and then consistently leverage its own unique hallmarks of recognition, called distinctive brand assets,… Continue reading IS THAT REVOLUT? NO, SPOŘITELNA. HOW NOT TO END UP IN THE GREY OF INTERCHANGEABILITY…