BERNARD, ROHLÍK OR BOUČEK, KOTEK AND PRACHAŘ HAVE THEIR APRIL FOOLS’ JOKES

1. 4. 2026 | 4 min read Onthe first day of April, some companies have once again come up with special pranks. This year, for example, they’re promoting beer with gherkin brine, parking combat boots and testicle ointment.

CZECH CHRISTMAS ADVERTISING ENCOURAGES PEACE AND PRESENCE

23. 12. 2025 | 3 min read Czech Christmas campaigns ride the holiday wave, celebrating moments together, being in the present and holiday peace.

SCREENVOICE TOP 10 CZECH CHRISTMAS CAMPAIGNS OF 2025

22. 12. 2025 | 7 min read Many Czechs enjoy Christmas advertising, as last year’s survey by ResSolution Group showed. Although most people feel that Christmas campaigns start too early — something that was especially noticeable this year — this tends to bother older consumers more than younger ones. Younger audiences already regard October or November as an appropriate time for Christmas campaigns to begin. Which Christmas ads can we see on Czech screens this year, and which of them have turned out best?